Conventional Multifamily

How to Protect NOI in Softening Markets

Market conditions are cooling in certain submarkets across the country. What types of assets are most vulnerable to cooling right now, and how do revenue managers react? What do you need to focus on in order to outperform in challenging circumstances? This webcast will focus on identifying the right goals for assets in slowing areas and harnessing the power of your revenue management system to drive continued outperformance.

Discussion Topics Include:

  • Identifying the right strategy to ensure optimum performance despite cooling market conditions
  • How to ensure you’re not tethering yourself to freefalling competitors
  • Learning how to keep the back door shut to boost retention when it matters most
  • Discovering how to stay ahead of the curves—confidently knowing when to pull back and when to push ahead

Jay Parsons

Vice President, RealPage, Inc.

Jay Parsons is a Vice President for RealPage’s Asset Optimization division. Jay has written commentary pieces for several publications, including GlobeSt, Multifamily Executive, the Mortgage Bankers Association, American Banker, Units and Multihousing Pro. He is a frequent speaker on various topics, including housing economics, multifamily market conditions and demographic trends, at industry conferences and events across the country.

David Danish

VP of Asset Optimization, Professional Services, RealPage, Inc.

David has over 15 years of combined experience in consulting and multifamily asset management. Prior to joining YieldStar in 2011, he oversaw operations for a Dallas-based firm specializing in multifamily acquisitions and re-development in the role of Asset Manager. With RealPage, David first provided advisory services for a diverse portfolio of clients ranging from private owner/operators to fee managers to REITs in his role as a YieldStar Advisor before becoming a part of the leadership team in 2012. As Realpage introduced new offerings in the space – including Business Intelligence and Data Analytics – David’s team has expanded to partner closely with an ever-broader array of clients across the multifamily sector. In addition to the growing Asset Optimization client base in the U.S., David’s team has recently expanded into Canada and is now in the process of further internationalization beginning with the U.K.

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How to Protect NOI in Softening Markets

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