Discover LOFT™: A New Era in Resident Experience
Renters now demand the same cutting-edge tech they use in their daily lives, with 97% stating they are more likely to renew a lease if interacting with their property manager is as easy as interacting with Amazon®. The message is clear: Renters demand and expect a modern resident experience.
That’s why RealPage® introduced LOFT™, a fully integrated resident experience platform that simplifies every stage of the apartment rental process — from application and leasing to moving and living — all within a single app.
In this webcast, we’ll take an in-depth look at the LOFT ecosystem and demonstrate how it can transform your resident journey while enhancing operational efficiency and opening new revenue streams. LOFT is the modern platform multifamily property managers need to boost net operating income (NOI) and maximize return on investment (ROI).
Join RealPage® Industry Principal Dayna Gardner and Vice President/General Manager of Living and Loyalty Mike Ivey for a deeper dive into LOFT, exploring how we are redefining the resident experience for the multifamily industry with everything resident in one app. We’ll also show you the data revealing how impactful LOFT can be.
Topics covered in this interactive, information-packed session include:
- Walkthrough of key capabilities in the new LOFT platform
- Recap and response from the LOFT launch at RealWorld 2024
- Market insights from the 2024 National Multifamily Renter Survey
- Customer results from LOFT Moving and Loyalty beta customers
Dayna Gardner is an Industry Principal at RealPage and a renowned multifamily professional with nearly two decades of experience in property operations, marketing and resident experience strategy. Currently, she is deeply immersed in all aspects of digital marketing for multifamily and leveraging data and insights to drive marketing strategy performance. As a thought leader in multifamily marketing and resident experience, Dayna is influencing the next generation of product innovation and business development strategy at RealPage. With her extensive expertise, Dayna is at the forefront of the multifamily industry and shares valuable insights on the latest trends and innovations in digital marketing for multifamily.
Mike Ivey
VP/GM, Living and Loyalty, RealPage, Inc.Mike Ivey is Vice President and General Manager of Living and Loyalty for RealPage. Previously the Co-founder of Modern Message, he is a visionary in the multifamily and student housing industries. Mike is passionate about delivering best-in-class solutions due to his ability to understand and anticipate the needs of property management executives and staff before creating and designing products and features to solve for them. Mike lives in Dallas with his wife and three children.
