Contact Center

Triple your on-site visits and double your leases with the innovative leasing and marketing solution that never clocks out.

Contact Center Product Shot

This Is No Ordinary Property Management Call Center

The RealPage® Contact Center is the industry’s first, largest and most nimble omnichannel and omni-agent 24/7 contact center solution available, enabling you to capture all leads, focus on high-quality leads and ensure marketing efforts are optimized. The Contact Center is supported by Augmented Intelligence—which provides artificial intelligence paired with live agent support to drive further efficiency—and a quality-driven prospect experience that far exceeds artificial intelligence alone.

The Contact Center displays RealPage’s commitment to innovation through our use of Augmented Intelligence—which provides artificial intelligence paired with live agent support to drive further efficiency—and a quality-driven prospect experience that far exceeds artificial intelligence alone. The Contact Center also utilizes Persona-Based Target Marketing to personalize prospect follow up through our Dynamic Landing Pages.

Improve your marketing effectiveness, reduce costs by $50 to $100 per unit per year, and generate up to 20% more visits and leases per call than typical on-site leasing teams or contact center competitors—all with the RealPage Contact Center.

Answer More Calls

88% of our calls are answered in 25 seconds or less.


More On-site Visits

40% of leads result in scheduled visits.


More Leases

Sign 2.7 times more leases.


How to Never Miss Another Lead and Leverage Your Marketing Budget

The RealPage Contact Center offers much more than just leasing and maintenance call center services to property management companies. It works with all major property management systems—and it’s available at multiple service levels, with more integrations than any competitor software to fit any property’s needs. We make sure no leads are missed and all leads are captured—while increasing your leasing office staff efficiency by allowing them to focus on higher-value activities. Discover why the RealPage Contact Center is unlike any other.

It’s More Than Talk

Increased Lease Conversion

The RealPage Contact Center is often a prospect’s first point of contact with your property. We leverage comprehensive knowledge of your property and features to set qualified visits that convert to leases.

Personalized Prospect Experience

The RealPage Contact Center acts as an extension of your leasing and marketing team— responding to every email, phone call, text and chat message, differentiating your property and providing a customized prospect experience.

Improved Business Strategy

The RealPage Contact Center utilizes analytics and performance measurement reports so that your company can make informed business decisions around your leasing team’s performance.

Enhanced Operational Efficiency

The RealPage Contact Center enables on-site leasing teams to spend more time on what they do best: closing opportunities while on tours and resident retention efforts.

Dynamic Landing Pages

When prospects search for a new apartment home, they often receive generalized follow-up materials after their first contact—leaving the hard work up to them to decipher which property will be a good fit. We help you personalize prospect follow-up and lead nurturing to prospects who do not schedule a visit with Persona-Based Target Marketing through our Dynamic Landing Pages.

Your landing pages are automatically personalized with AI to display prospects’ specific interests (as specified in their communications with the RealPage Contact Center). And the specific interests displayed go beyond just each prospect’s name and information—they include things like locations, floor plans, dog parks and any other amenities and information that the prospect showed interest in during their communications with the Contact Center team.

Dynamic Landing Pages are designed to engage and nurture the prospect by focusing on their expressed interests—giving them the ability to self-schedule a tour in order to secure more visits and boost conversions. These pages can:

  • Increase lease conversions through a personalized content experience
  • Simplify scheduling with the “visit schedule” feature allowing prospects to self-schedule follow-up visits
  • Make marketing strategy more efficient by personalizing content that highlights prospects specific interests
  • Reduce Lease Cycles by automating follow up activities

Enhanced Guest Cards

Easily track and view your complete communication history with every prospect through RealPage Enhanced Guest Cards—which combine the power of ILM Lead Manager with the RealPage Contact Center to record every interaction between your team and your prospects.

Whether it’s a call, chat, text, or email, every interaction is logged and tracked in a single ILM Guest Card. This creates a living, breathing record of every touchpoint in the prospect’s journey to help you communicate, adjust strategies, and convert leads with ease.

This is Not Your Father’s Call Center Technology

Answer Automation and AI Leasing Assistant

Answer Automation is designed to instantly route service requests, after-hours emergencies and new sales opportunities to the phones and devices you choose. Incoming messages are automatically answered, clearly and professionally, and routed to up to nine numbers. Plus, calls can also be automatically recorded and sent to your email inbox with caller ID—so your staff doesn’t have to search for the callback number.

AI Leasing Assistant is an Answer Automation add-on that provides a 24/7 live-agent answering service that optimizes lead capture and provides personalized customer service. It captures basic prospect information that property staff can follow up on at their convenience—all at a fixed, predictable rate.

Instant Call Reply

Response time can make or break a lucrative lead. Provide prompt responses to questions and schedule tours with prospects that have emailed you, increasing lead opportunities and lease conversion.

How? RealPage Contact Center consultants provide a personal call back to every email containing a phone number (85% of emails) within 10-15 minutes on average. Properties looking for additional ways to maximize their email-to-site-visit conversion rate can also upgrade to ICR Plus.

This premium service allows our associates to provide up to 3 personal callbacks and follow-up emails throughout the day to prospects who don’t answer the initial outreach.

A Maintenance Partner

Our 24/7 Contact Center service extends to on-site maintenance, making the response to residents—emergency or otherwise—instant and professional. This integrated service automatically and consistently enters service requests into your property management system and decreases maintenance response times.

Contact Center Maintenance automates dispatch to proper personnel, monitors ticket volume, response time, and trends, and can even listen to calls between agents and residents—as well as contact the resident directly when needed to exceed resident expectations and improve lease renewals.

Emergency Dispatch Monitoring

All emergency dispatches are governed by the RealPage Contact Center Maintenance system, which is continuously monitored by a Contact Center manager. Our selective dispatch system sends specific emergencies to the proper technician via phone and text message.

Reduced Response Times

Property management companies service technicians can immediately listen to the call between the RealPage Contact Center and the resident. The technician can also connect directly via phone to the resident with the press of a button.

Online Reporting

Find all of your maintenance ticketing details online. Response times to emergencies are tracked and reported, so you can see how fast your team responds to your residents’ most important concerns.

Enhance Prospect Communication. Drive Lease Conversions.

Marketing Optimization

Ensure that all advertising-generated leads are captured, allowing for better spend management.

Operational Efficiency

Provide on-site leasing teams with more time to focus on higher-quality leads and spend time closing opportunities while on tours, as well as resident retention.

Realization of True Demand

By capturing all opportunities, on-site and enterprise-level teams can better understand supply and demand—enabling price adjustments and/or tightened screening criteria.

Prospect Identification

RealPage Contact Center leasing associates conduct the initial prospect discovery by asking all the right questions in a consultative, professional manner.

Business Strategy Improvement

By using analytics and performance measurement reports, you’re better able to make the most cost-efficient business decisions.

Leasing Optimization

Miss zero leads while they speak with a live agent managed by RealPage Contact Center—rather than missing the call or relying on voicemail.

Intelligent Lead Manager

Optimize your leasing performance with RealPage® ILM Lead Manager—a comprehensive lead management software solution that helps multifamily organizations increase revenue by focusing on leasing activities that produce the most value. Lead Scoring supplements your traditional leasing data, providing you with powerful analytics that identify actionable opportunities. This easy-to-use tool will help your team prioritize tasks that drive the most value by organizing work based upon activities that lead to the highest conversion rates.

Never Miss Another Call with the RealPage Contact Center

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