21 Insights Series
Hear live expert discussion on each of our 21 top strategies for outperforming in the Year of Variability—created for apartment operators and investors by RealPage® market specialists from the most robust multifamily data available.
VP and Deputy Chief Economist Jay Parsons and our panel of rental housing economists and industry principals identify themes and opportunities across asset class, location and strategy to help optimize your approach, focus resources and stay ahead of trends in 2021.
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21 Insights Series
Key Insight #9: Decentralize Your Leasing Office
Feb 19, 2021 | 12 min
Critical leasing functions now occur beyond the office—portals, call centers, apps and websites operate in a multidimensional circulatory system.
These interconnected operations keep multifamil... Read More
21 Insights Series
Key Insight #8: No “Tsunami:” Evictions Will Remain Limited
Feb 19, 2021 | 11 min
Local, statewide and national eviction moratoriums enacted in light of pandemic hardships indicate limited enforcement authority in various markets through 2021.
Leveraging technology to exercise inc... Read More
21 Insights Series
Key Insight #7: Focus on Renewals—They’ll Be Harder to Secure
Feb 12, 2021 | 12 min
After COVID-19 boosted retention and resident care, multifamily apartment property managers will be challenged to stay the course amid normalizing turnover patterns.
Phasing in face-to-face interacti... Read More
21 Insights Series
Key Insight #6: Shift Operational Levers Together—Not Independently
Feb 12, 2021 | 12 min
Property and asset managers ultimately lose with panicked response to a downturn.
Avoiding rent roll damage, risk, low-value rents and slow recovery begins with tighter internal collaboration. But st... Read More
21 Insights Series
Key Insight #5: Cut Costs Not Quality: On-Site Teams Go Multi-Site
Feb 12, 2021 | 9 min
Limited revenue opportunities have shifted executive attention to generating savings—preferably in ways unnoticed by residents and prospects.
Strategic cost-cutting means shifting traditionally... Read More
21 Insights Series
Key Insight #4: Accelerate Fully Virtual Leasing—Not Just Tours
Feb 5, 2021 | 11 min
Pandemic lockdowns sharpened the advantage for operators investing in virtual leasing tools.
Remote property tours and paperless applications driven by safety and preference are accelerating demand f... Read More
21 Insights Series
Key Insight #3: Adjust the Recipe for Your Operational “Secret Sauce”
Feb 5, 2021 | 10 min
Top-performing owners and operators are those willing to challenge their own assumptions and use analytics to inform strategy.
Assessing KPIs for relevancy against market conditions and benchmarks wi... Read More
21 Insights Series
Key Insight #2: Strengthen Your Core in Ailing Coastal & Downtown Assets
Jan 28, 2021 | 10 min
Investors are wondering how to support assets in Coastal and Downtown after COVID-19 accelerated a shift that created an uncertain outlook.
Redefining the “core” investment strategy will ... Read More
21 Insights Series
Key Insight #1: Throttle Up Your Sun Belt & Suburban Assets
Jan 28, 2021 | 8 min
Understanding the opportunities with Sun Belt and Suburban translates to pricing hope for multifamily operators and investors in 2021 and beyond—especially while Gateway cities face ongoing limi... Read More
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