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Conventional Multifamily

Benchmarking and Business Intelligence: Stay Ahead of Your Asset Strategy

In near real time, you probably have access to your personal finances – as well as context on investment performance versus different benchmarks. Do you have the same depth of transparency into your apartment portfolio? Timely portfolio insight and true benchmarking are critical to identifying risks and opportunities, setting and monitoring asset strategy, and evaluating performance versus peers.

Join Industry Experts Andrew Bowen and Tracy Saffos as they outline how hundreds of leading asset managers and property managers are leveraging Business Intelligence and Benchmarking tools to actively manage their portfolio and drive performance.

We’ll discuss:

  • The importance of putting context around performance — and how industry leaders are using benchmarking to do it
  • How to leverage benchmarking to evaluate asset strategy and asset performance
  • How to ensure that you’re managing the data to stay ahead of strategy
  • Getting the right information in front of the right people at the right time
  • Utilizing Business Intelligence to measure to “The How” to ensure data evaluation is directive

Andrew Bowen

Vice President, Market Strategy, RealPage, Inc.

Andrew Bowen serves as a Vice President of Market Strategy for RealPage in both the Ownership and Single Family Rental markets.  For over a decade, his focus has been on the tools that help investors and operators of multifamily real estate drive yield through better leveraging data and analytics.  Considered one of the experts on revenue management in multifamily, he is a regularly featured speaker on both the webcast and conference circuit brining a passion backed by twenty years of operational experience to the conversation.

Andrew holds a Bachelor of Science in Aquatic Biology from the University of California at Santa Barbara.  When not pontificating on the future of the industry, you can usually find him either in the gym or on the lake with his two grown “boys” and his wife of 25 years.

Tracy Saffos

Industry Principal, Asset Optimization, RealPage, Inc.

As an Industry Principal in the Asset Optimization group at RealPage, Tracy supports all Asset Optimization as well as Consumer Solutions.  She joined RealPage in January 2014 after a 30-year career in multifamily real estate. 

Tracy was Vice President of Operations for a 50,000 unit Multifamily REIT based in Denver where she was responsible for a portfolio of 10,000 units in California an Arizona. Responsible for 34 communities and revenues of over $142 million annually, she was awarded with the “Distinguished Service Award” and “Career Achievement Award” by this REIT.

Tracy also served as Vice President of Multifamily Operations for a 40,000 unit Diversified REIT. She managed a portfolio of over 9,500 units in Florida, Georgia, Virginia and Alabama for which she was awarded the “Vice President of the Year” for exceptional financial and operational achievements.

Benchmarking and Business Intelligence: Stay Ahead of Your Asset Strategy

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Benchmarking and Business Intelligence: Stay Ahead of Your Asset Strategy

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