COVID-19 Apartment Executive Q&A: Highmark's Steve Lamberti & Pinnacle's Larry Goodman
RealPage® VP and Deputy Chief Economist Jay Parsons chats with two apartment industry leaders—Highmark President Steve Lamberti and Pinnacle COO Larry Goodman. Both share their experiences managing large portfolios amid the COVID-19 pandemic and how they’ve adapted their operations to accommodate social distancing.
Join us for the webcast, COVID-19 Apartment Executive Q&A: Highmark's Steve Lamberti & Pinnacle's Larry Goodman, where other topics discussed in detail include:
- How Pinnacle and Highmark are approaching renewals, retention and resident engagement
- Best practices for marketing and pricing with limited new lease demand
- How leading apartment managers are approaching resident payment plans to help renters unable to pay full rent
- Key vital signs and metrics apartment executives are monitoring through a sluggish market
Jay Parsons serves as VP, Head of Economics & Industry Principals for RealPage. He is a frequent author and speaker on topics including rental housing investment and asset management strategy, rental housing policy issues, risk management and property management – covering apartments and single-family rentals. Jay has been cited in the Wall Street Journal, Bloomberg and CNBC, among other outlets. His commentaries have been published by the Pension Real Estate Association, the Mortgage Bankers Association, the National Apartment Association, American Banker and GlobeSt.