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Up Close and Local: Salt Lake City Market Update

Now Available On Demand

As businesses and individuals get priced out of expensive West Coast metros, Salt Lake City has benefitted. It has ranked among U.S. population growth leaders for much of the current cycle. Apartment demand is strong, but so is construction activity. Join Greg Willett and Adam Couch as they discuss the apartment market fundamentals in SLC, including the competitive leasing environment facing new properties as they move through initial lease-up.

We’ll discuss:

  • Apartment renter retention upon initial lease expiration
  • Pricing power for renewal leases
  • Local renter characteristics
  • Neighborhood-level standout performers

Greg Willett

Chief Economist, RealPage, Inc.

Greg facilitates the alignment of the firm’s technology and analytics solutions with rental housing sector needs and opportunities. He is well versed on rental housing market fundamentals and activity nationally, by metro and in individual neighborhoods. Greg is active in industry organizations such as the National Multifamily Housing Council, the Urban Land Institute and the National Apartment Association. He provides commentary for national and local business media.

Adam Couch

Market Analyst, RealPage, Inc.

Adam Couch is a market analyst and has extensive experience researching economic and demographic trends that support clients in their investment decisions. He has been a featured speaker at several multifamily housing industry conferences and regularly provides commentary for national and local business media. Prior to joining RealPage, Adam worked at Fannie Mae, advising leadership on risk management for current pricing and acquisitions.

Up Close and Local: Salt Lake City Market Update

Watch Now On Demand

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Up Close and Local: Salt Lake City Market Update

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