22 Voices for 2022: Leveraging Resident Rewards to Drive Performance
Now Available On Demand
In the ever-expanding proptech space, the value you derive from any technology is only as good as the implementation and adoption of that technology. Increasingly, today’s proptech is extending beyond operational efficiency into resident services, where adoption of technology is largely accomplished via influence versus mandate.
So, how are leading property management companies, owners and operators encouraging their resident base to adopt innovative technology in order to improve strategic performance and asset value?
Join multifamily experts Andrew Bowen (RealPage® VP & Industry Principal) and Dayna Gardner (Industry Principal) for a webcast panel exploring innovative methods that industry partners are applying via resident portals and rewards platforms to motivate desired resident behaviors — meaningful behaviors that ultimately lead to more effective operations, energy conservation and a stronger sense of community.
This audience-interactive conversation will highlight these and other key topics for engaging residents and moving towards a common goal:
- How rewards platforms can guide future behavior
- Leveraging rewards to drive preferred payment methods
- Maximizing energy conservation and ESG activity by motivating your resident base
Andrew Bowen serves RealPage customers and partners as a Vice President and Industry Principal dedicated to the Institutional and Build-to-Rent spaces. For over a decade, his focus has been on the tools that help investors and operators of multifamily real estate drive yield through better leveraging data and analytics.
Considered one of the experts on revenue management in multifamily, he is a regularly featured speaker on both the webcast and conference circuit, bringing a passion backed by over 20 years of operational experience to the conversation.
Andrew holds a Bachelor of Science in Aquatic Biology from the University of California at Santa Barbara. When not pontificating on the future of the industry, you can usually find him either in the gym or on the lake with his two grown “boys” and his wife of 25 years.
Dayna Gardner
Industry Principal, Marketing, RealPage, Inc.Dayna Gardner is an Industry Principal at RealPage and a renowned multifamily professional with nearly two decades of experience in property operations, marketing and resident experience strategy. Currently, she is deeply immersed in all aspects of digital marketing for multifamily and leveraging data and insights to drive marketing strategy performance. As a thought leader in multifamily marketing and resident experience, Dayna is influencing the next generation of product innovation and business development strategy at RealPage. With her extensive expertise, Dayna is at the forefront of the multifamily industry and shares valuable insights on the latest trends and innovations in digital marketing for multifamily.
