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Key Insight #11: Don’t Bank on a “Flight to Quality”

Investors historically luring renters up with concessions are finding the equation is changing.

With a widening rent gap, harder move-up math and tighter occupancies as renters choose more affordable options, high-quality multifamily assets must focus on retention strategies and stable new apartment occupancy revenue to reduce risk and churn.

Read the blog on this Insight here:

Listen to the podcast version of this video here:

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