Key Insight #12: Be Cautious With Concessions
Lease-up concessions sometimes make sense but often cost more than they gain, complicate achieving new rent growth, frustrate other residents and create fair housing compliance risk.
Consider pricing strategies that establish consistency but offer flexibility, transparency and incentives that benefit properties and renters alike.
Download the full guide, 21 Key Strategic Insights for 2021, to give your multifamily planning an edge in 2021: https://www.realpage.com/lp/21-strategic-insights/
Read the blog on this Insight here: https://www.realpage.com/blog/be-cautious-with-concessions/
Listen to the podcast version of this video here: https://www.realpage.com/podcasts/21-strategic-insights/be-cautious-with-concessions/