Conventional Multifamily
Series: Market Update

Up Close and Local: Midwest Market Update

Select Midwest apartment markets have posted encouraging results in 2020, indicating that occupancy and rent change levels in this region haven’t taken the same hit that some coastal gateway markets have suffered.

Could the more stable market characteristics of these Midwest locations attract investment capital despite challenging conditions other parts of the country are currently experiencing?

Join RealPage analysts Greg Willett and Adam Couch for a discussion on near-term economic performance anticipated in the Midwest and insights into what makes apartment markets in the region appealing right now.

Discussion topics include:

  • Composition of the local economies and patterns in job production
  • Variation in performance by product niche
  • Neighborhood-level opportunities and challenges

Greg Willett

Chief Economist, RealPage, Inc.

Greg facilitates the alignment of the firm’s technology and analytics solutions with rental housing sector needs and opportunities. He is well versed on rental housing market fundamentals and activity nationally, by metro and in individual neighborhoods. Greg is active in industry organizations such as the National Multifamily Housing Council, the Urban Land Institute and the National Apartment Association. He provides commentary for national and local business media.

Adam Couch

Market Analyst, RealPage, Inc.

Adam Couch is a Market Analyst for RealPage, Inc. He is the co-host of RealPage’s weekly market webcasts that feature analysis and insights on macro and micro level trends shaping national and local apartment performance. Adam also has been a featured speaker at several multifamily housing industry conferences and regularly provides commentary for national and local business media. Prior to joining Realpage, Adam worked in the foreign exchange and futures industry where he focused specifically in capital markets.

He received his bachelor’s degree in finance from the University of North Texas. Adam was also a part of the Student Investment Group and travelled extensively throughout China, where he studied international policy and its impact on macroeconomics.

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Up Close and Local: Midwest Market Update

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