Vice president of senior living to discuss the new generation of senior marketing
(April 28, 2015) — Doug Johnson, vice president for RealPage Senior Living, will sit on a panel of experts at the Assisted Living Federation Association’s Senior Living Conference held May 4-7 in Tampa, Fla.
Mr. Johnson’s panel, “The New Generation of Senior Marketing: Instant and Personal” will examine what this shift means from a marketing perspective, offer recommendations for reaching this audience, including how to best approach them. Panelists include: Gary Fernandez, Vice President National Sales and Marketing, Capital Senior Living; Meghan Lublin, SVP of Corporate Marketing & Communications, Sunrise Senior Living; and Steve Moran, Publisher/Blogger, Senior Housing Forum.
For more information on the conference, visit: http://www.alfaconference.org/.