Conventional Multifamily
Key Insight #11: Rethinking Flight to Quality
Investors historically luring renters up with concessions are finding the equation is changing.
With a widening rent gap, harder move-up math and tighter occupancies as renters choose more affordable options, high-quality multifamily assets must focus on retention strategies and stable new apartment occupancy revenue to reduce risk and churn.
Listen to the podcast version of this video here: Flight to Quality Podcast
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