Make Leasing More Lucrative.
Truth is, good leads fall through the cracks every day. Capture more of these leads, and turn them into leases with Lead2Lease from RealPage®. This fully integrated solution helps you identify the quality of your leads, increase lead conversion, improve leasing efficiency, and better target your marketing efforts. Make sure no inquiry goes unanswered. Prioritize follow-up, keep track of leasing agent performance, and know where your marketing dollars are most effective through detailed reporting. Lead2Lease brings it all together to make your leasing effort more efficient—and more lucrative.
Three Pathways to More Revenue
Through sophisticated lead tracking, you can be sure to capture every prospect, no matter how they come to you-phone call, email or even walk-in. We capture caller ID, lead source and prospect details through guest cards, and integrate this information with other RealPage services, like OneSite or RealPage Contact Center.
Experience full visibility into leasing activities through our easy-to-use interface. Keep lines of communication open with 2-way email capability. Prioritize which leads are most likely to lease with our sophisticated Lead Scoring tool. And ensure accurate pricing and availability quotes through integration with YieldStar®.
Reports provide visibility into site performance and the entire leasing process, so you can pinpoint the best ways to increase operational productivity. Comprehensive metrics help you better identify leasing trends and maximize marketing and advertising spend, ultimately empowering your team, and optimizing revenue.
Lead Scoring: Get Your Priorities Straight
With a proprietary analytical scoring model based on the unmatched breadth and depth of our data analytics platform, RealPage is the go-to solution for prioritizing your lead management efforts. Using a unique statistical algorithm, we can calculate the likelihood of each lead converting into a lease, using a percentage between 0 and 100. This advanced algorithm helps you optimize lead follow-up during those early stages where there is a large volume and wide quality variance in your lead pipeline.
Optimize and Manage Property Management Leads with Lead2Lease
Increase lead conversions and follow ups with Lead2Lease Lead Management Systems. Improve tracking and reporting by automatically populating lead sources, reducing the time that your team spends manually entering information. Analyze closing ratios and follow ups per lead, while optimizing your overall marketing spend with Lead2Lease.