Capture, Manage and Track Prospects to Boost Conversion
Track, follow-up and convert more prospects into residents with RealPage Senior Prospect Management. Designed specifically for the Senior market, this solution enables your staff to manage and track relationships and communication with prospects and referrers. It automates prospect capture across multiple channels, streamlines follow-up activities and provides visibility into site performance and lead sources—all to help you move in more residents and maximize occupancy and advertising.
Flexible Options Designed For Senior Communities
Each guest card supports unlimited text for comments, enabling your staff to take extensive notes and document all follow up activity so you can better build and manage relationships with prospects and referrers. Plus, as prospects are captured, your staff has the ability to identify a primary contact for each prospect and add an unlimited number of contacts, including contact designations such as emergency contact and power of attorney.
Provide Prompt Responses
With our Smart Response™ functionality, prospects and families who send email inquiries to your property receive a response typically within 30 seconds of receiving the lead—even before they have time to start looking at other communities.
Drive Conversion and Make More Informed Decisions
Visibility into your communities’ leads helps you better understand the sales cycles and make more informed marketing decisions regarding your referrals and ad sources. A consolidated record of all activity—including when and how the prospect was contacted and by whom—for each prospect provides insightful information. This allows management to monitor lead source performance, as well as site staff follow-up and conversion ratios.